BriefCase
BriefCase

Senior Manager Performance Marketing Job in Emeritus Institute Of Management

Senior Manager Performance Marketing

Emeritus Institute Of Management 4+ weeks ago
Apply Now
Job Summary

Responsibilities:

  • Own performance for Facebook social ads with accountability for aggressive CAC/ROAS goals
  • Provide recommendations and points of view on campaign structure, targeting, creative opportunities, executing A/B testing opportunities for bidding, targeting, copy, creative, and landing page strategies.
  • Maintain and update a robust audience strategy based on user attributes, interests, browsing patterns, demographic data, custom audiences, and more.
  • Work with the creative team to produce and update digital assets, iterating on the design and messaging strategy based on performance.

Qualifications/Skillsets required:

  • 4-5 years of experience running Facebook Ads campaigns and associated reporting, preferably for performance marketing teams in companies with budgets INR 2 crore+ monthly.
  • Extensive experience executing and optimizing campaigns within Facebook Ads Manager.
  • Data-driven and very analytical can both analyze a marketing funnel to size different growth opportunities, build tests to measure impact, and synthesize complex results into actionable recommendations for senior executives.
  • Experience working cross-functionally with creative, product, and engineering teams.
  • Excellent communication and project/task management skills.
  • Proven ability to thrive in a very fast-paced and dynamic environment.

Emeritus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

To apply for this job, mail us at jobs@emeritus.org
Experience Required :

Fresher

Vacancy :

2 - 4 Hires

Similar Jobs for you

See more recommended jobs