Sr. Business Analyst Job in Xpheno
Sr. Business Analyst
- Pune, Pune Division, Maharashtra
- Not Disclosed
- Full-time
Job Description
Job Description :
Hands on configuration of Sales Cloud/Pardot/Service cloud Platform including users, roles, security, profiles, workflow rules, custom objects, etc
Experience with MA systems to include designing, managing, customizing, and launching campaigns and their assets (emails, forms, landing pages, lists); automated nurturing solutions; automated lead scoring solutions, automated data cleansing programs, integrations, and reporting
Technical design, configuration, implementation, and customization of MA systems
Configure Marketing automation system to integrate with Salesforce.com CRM
Setting up, updating, and testing campaign assets such as emails, landing pages, and forms
Guide clients on campaign and individual asset (email, form, landing page) testing strategy such as A/B testing
Analyze marketing and/or sales operational processes to identify and recommend efficiencies
Working on M&A migrations between Marketing Automation systems is a strong plus
Must have Salesforce Pardot certification.
Project management and/or consulting experience a strong plus
Excellent communication skills and strong analytical skills
Experience in managing data loads, working with templates
Experience in Salesforce reports and dashboards along with Einstein is a plus.
5 to 8 Years
2 - 4 Hires
