Product Marketing Manager Job in Urbancompany Technologies India Pvt. Ltd.
Product Marketing Manager
Urbancompany Technologies India Pvt. Ltd.
4+ weeks ago
- Gurgaon, Haryana
- Not Disclosed
- Full-time
- Permanent
Job Summary
Job Responsibilities
- Lead the product marketing team of 5 in driving incremental Urban Company revenue for each line of business through app merchandising efforts, and championing new/existing product features.
- Liaise with the product team in envisioning new consumer-focused growth levers, championing existing features, and drive quarterly product roadmap for marketing-led growth.
- Collaborate with the business and creative teams in conceiving larger sale campaigns or weekly properties, driving stakeholder alignment, closing messaging & creative briefs/assets, end-to-end execution & tracking performance metrics for all sale campaigns on the app.
- Define product marketing KPIs, and drive A/B or multivariate product experiments in improving top of the funnel, conversion, usage or diversity metrics, and scale experiments for incremental growth.
- Build strong analytical & product capabilities in solving growth problems.
- Examples:
- Personalization of Home Screen/App estate basis behavior across varied customer segments
- What SKUs/SKU combinations (packages) to sell
- Impact on surge pricing/discounts/sale constructs - impact on AOV, repeat rates.
- Conversion funnel improvement basis change in value proposition,merchandising, pricing, messaging
- Build Traffic, funnel, SKU-merchandising tracking system: Robust, Real-time, Integratable with other data sources: attribution + internal data
Job Requirements
- 5+ years of experience in growth/product function in a fast-growing startup.
- Strong Excel & data analytics skill set. Strong with number crunching. Analytical bent of mind; can break down data and assess it efficiently
- Preferred Skill-set: SQL, Microsoft Excel, Python, BI Tools (Tableau/Looker/DOMO etc.
- 2013-15m batch Tier 1 College pass out (Stephen's, SRCC, LSR, CBS, IIT, NIIT, DTU etc)
- Willing to learn in a fast-paced startup ecosystem with a Result-driven mindset. Ability to work under pressure, tight timelines & handle uncertainty.
- Ability to manage and prioritize multiple projects and tasks simultaneously. Strong interpersonal, time management, and problem-solving skills.
- Demonstrate ability to establish trust, fairness and credibility with employees, managers and other partners.
- Solid team player and ability to thrive in a fast paced environment.
Experience Required :
Fresher
Vacancy :
2 - 4 Hires
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