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BriefCase

Performance Marketing Manager Job in Saas Labs

Performance Marketing Manager

Saas Labs 4+ weeks ago
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Job Summary

Job Title: Performance Marketing Manager

Location: India Delhi, Bengaluru, Remote

Job Function: Marketing

Employment Type: Full Time

Responsibilities You ll Shoulder

  • Minimum 4 years of experience working in a B2B SAAS, Startup or an Agency environment
  • Hands-on expertise in executing PPC campaigns across Paid Social, Paid Search, Video, Native & programmatic advertising channels
  • Ability to read & analyze data from a business point of view
  • In-depth expertise in configuring & managing pixel codes, Google Analytics and Google Tag Manager
  • In-depth expertise in using tools across keyword research, audience identification, publishers, automation, analytics, heatmaps, visitor recordings & reporting dashboards
  • Ability to partner with in-house content marketing & copywriting team to create assets that will drive up key KPIs in campaigns
  • Ability to optimize ad creative and landing pages that drive meaningful conversion rate improvements
  • Ability to manage relationships with third party agencies, ad networks, and other service providers/vendors
  • Proven experience in analyzing large volumes of data & deriving insights
  • Ability to keep a keen eye on competition & the industry
  • Proven experience in scaling campaigns and handling budgets upwards of USD 1Million in a quarter
  • Keep abreast of trends, channel updates, industry trends and best practices



Skills You ll Need

  • Passionate about Performance Marketing, PPC, Analytics & Conversion Rate Optimization.
  • Experience working with HubSpot & Salesforce stack would be added advantage.
Experience Required :

4 to 6 Years

Vacancy :

2 - 4 Hires

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