Senior Product Analyst Marketing Job in Tide Platform Limited

Senior Product Analyst Marketing

Tide Platform Limited 4+ weeks ago

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Job Summary

4+ years of experience working in the analytics team of a digital product. Experience working in fintech firms preferred ( not mandatory)
You have experience in Performance Marketing is mandatory
You have a sound understanding of how the different digital Marketing tools work
You have a good understanding of digital marketing, A/B testing, Google Analytics, Appsflyer, etc.
You have a good understanding of Multi touch attribution, Marketing Mix Modelling, Cohort Analysis, Customer Lifetime Value.
You have excellent leadership skills you can drive and influence team of analysts, engineers and data scientists without any formal reporting
You have strong skills on SQL and Visualization tools ( Looker, Tableau, Qlikview etc.)
You have great Storytelling skills and the ability to explain complex analytical concepts to business users
You have unblock problems for your team- be it on querying data, understanding business logic or the best way to visually represent an information!
You have good understanding of the business you quickly identify which metrics are relevant for an area and anticipate which data projects will add value
You have ability to effectively form relationships with the business in order to help with the adoption of data driven decision making
You have self-starter you take initiative in spotting opportunities and finding ways to solve challenges with data
You have ability to deal with ambiguity and competing objectives in a fast paced environment