Senior Performance Marketer Job in Hubilo Technologies Inc

Are you an experienced and ambitious Performance Marketing Expert looking for a new challenge and an opportunity to advance your career?

If you are able to manage multiple projects simultaneously with tight deadlines, we have the perfect job for you!

We are looking for a dynamic Performance Marketing Expert to manage our paid marketing team and support them with his/her leadership and expertise in developing and executing our paid marketing strategy.

About the Role

• Accountable for pacing, forecasting, and budget management across all paid search and social accounts

• Accountable for delivery of all projects within agreed upon timelines across all campaigns and always-on programs

• Daily point of contact for stakeholders across the business on all paid search and social-related workstreams

• Work closely with Head of Growth to create business cases for incremental investment or advanced investment in additional ad technology

• Liaise and collaborate with cross-functional teams to align on prioritization of work and strategy for our acquisition channels

• Relationship management with platform partners

• Facilitate or QA daily, weekly and monthly reporting to evaluate performance of media against forecasted goals (unique goals across business units and campaigns)

• QA testing frameworks and KPI considerations for launching new campaigns and improving existing programs

• Develop reporting, and data views and visuals to assist in executive reporting and storytelling of digital channel health and performance

• Drive Strategy, project management, and execution of new campaign content and delivery across digital channels

• Provide cross functional teams with the strategic and tactical recommendations and best-in-class examples they need to dramatically raise our brand's organic search profile, attract more of our target consumers, and deliver on their expectations.

• Continually test and learn across audiences, bidding strategies, creative, and channel-specific tactics and report findings to cross-functional partners

• Create inter-team and cross functional reports on growth KPIs (CAC, ROAS, CVR, etc.) and track performance to goals on a daily, weekly and monthly basis

• Lead weekly/monthly reporting, both internally and externally, with the goal of building best practices and iterating on what works

• Lead ad content development and testing strategy for digital ad creative

• Be the strategic leader - Identify gaps and take action to close them, serve as the voice of the franchise leading the path forward to establish Tend as a world class marketing organization

About You

• You should be a creative thinker and strong problem-solver who develops hypotheses to drive insights

• You should be are a leader with exceptional project management skills

• You should have demonstrated exceptional business and customer experience judgement and obsess over customer experience

• You should have presence and can effectively communicate with leadership and cross functional partners

• Strong ability and deep desire to work cross-functionally . You should be comfortable with data and love diving into complex data to draw conclusions

• Substantial experience working with performance marketing metrics (CPM, CPI, CPA, CPC, LTV and CR).

• Must be a Graduate

• 4+ years of professional experience in a fast-paced environment working in Performance Marketing field.(B2B experience will be a plus)