BriefCase
BriefCase

Product Marketing Specialist Job in Happay

Product Marketing Specialist

Happay 4+ weeks ago
Apply Now
Job Summary
    Key Responsibilities:
  • Plan & manage the execution of go-to-market strategy for our Travel & Expense (T&E) platform
  • Create sales playbooks for specific verticals and our T&E platform
  • Refine and update messaging and collateral
  • Train the sales and customer success teams on product and support offerings, and created related training materials
  • Create collateral for prospects and customers that clearly articulate the value of our T&E platform
  • Create vertical-specific content and materials catering to different decision makers to showcase the value Happay creates for customers
  • Ensure that messaging resonates with customers and internal teams
  • Conduct competitive analysis/market research
  • Develop and produce market research that shows our products and services relative to competitors
  • Develop compelling content in collaboration with internal stakeholders that will help drive customer engagement
  • Help conceive and develop promotional plans and coordinate with various teams to drive key metrics
  • Manage post-launch support for email and assigned verticals with content creation and internal training sessions
Experience Required :

3 to 4 Years

Vacancy :

2 - 4 Hires

Similar Jobs for you

See more recommended jobs