Social Media Manager Job in Vision Unlimited
Social Media Manager
Vision Unlimited
4+ weeks ago
- Mohali, Ajitgarh, Punjab
- Not Disclosed
- Full-time
- Permanent
Job Summary
Roles and Responsibilities
- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns on Google, Facebook, Bing.
- Oversee accounts on search platforms (e.g. Google Ads, Bing, Yahoo)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards, automated reports)
- Write attractive and concise copy for ads and banners
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce risk of click fraud
- Keep abreast of PPC and SEM trend
Desired Candidate Profile
- Understand paid advertising metrics and strategies to build followers and increase engagement
- Competent in web programming/coding for large social media networks such as Facebook, Twitter, Instagram, TikTok, and YouTube
- Knowledge of algorithms and how they work on different platforms
- Competent in analytics and can measure quickly and efficiently daily/weekly/monthly growth
- Knowledge of forecasting growth vs. spend for paid advertising on all platforms
- Knowledge of how to cater and build all audiences based on advertising parameters
- Understand effective use of daily/weekly/monthly hashtags to increase growth and engagement
- Qualified/credible on social media. Can present certificates or strategies from previous work that was successful
Experience Required :
4 to 9 Years
Vacancy :
2 - 4 Hires
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