National Product & Marketing Manager Job in Veralto Global

Are you

Interested in developing your career in a leading Printing, Coding and Marking industry?

Interested in working for a company that is dedicated to sustainability?

Looking for a friendly and supporting team?

If so, read on!

It s likely you have purchased or used a product touched by Videojet Technologies this week. From freshness dating to track and trace coding, our technologies help ensure products sold across the globe, in the food, beverage, pharmaceutical, and industrial marketplaces are authentic and safe for consumers to use.

We recognize that people come with a wealth of experience and talent. Diversity of experience and skills combined with passion is a key to innovation and excellence. Therefore, we encourage people from all backgrounds to apply to our positions.

Within this role :

As a Product Marketing Manager, you will take on a strategic role, responsible for creating and executing growth initiatives. Your primary goal will be to drive incremental revenue growth while serving as the champion for all products and services offered.

Key Responsibilities:

• Value Proposition Development: Create compelling value propositions for products and services offered through IB, gathering Voice of the Customer (VOC) feedback to develop meaningful user stories and use cases.

• Market Research: Conduct frequent market research to ensure competitive positioning and identify new potential partners to enhance service delivery.

• Stakeholder Collaboration: Work with internal stakeholders to define and execute communication plans and promotional campaigns.

• Pricing & Positioning: Develop pricing and positioning strategies for products and services.

• Market Analysis: Conduct market studies, providing insights into market potential and addressable market size.

• New Offerings Development: Develop new service offerings based on market and customer needs, and create customized solutions for large accounts.

• Sales Tools & Collaterals: Build customer-facing tools and collaterals for the field service team.

• Sales Forecasting: Create long- and short-term sales forecasts and analysis for management.

• Revenue Growth: Responsible for driving overall order and revenue growth, as well as market share expansion.

• Account Recovery: Regain lost accounts by creating value for products and services.

• Business Expansion: Drive incremental business through new products and offerings.

• Collaboration with OI Team: Work with the OI team to share insights on consumable market needs.

• Inside Sales Partnership: Partner with the inside sales organization to meet quarterly and annual service contract revenue goals.

• Policy Creation: Develop and implement pricing, warranty, and product lifecycle (EOL) policies.

• Business Development: Play an active role in supporting business development, partnerships, and technology initiatives.

The essential requirements of the job include:

• Bachelor s Degree in Marketing or related field (Master s degree preferred)

• 10+ years experience in marking & coding industry

• Proven history of creating effective marketing programs

• Excellent time management and project prioritization skills

• Inclusive and horizontal collaboration skills

• Commercial acumen & experience is a must

• Ability to influence and drive initiatives

• Analytical skills

• Strong written and verbal communication skills

At Videojet Technologies, a Veralto Company, safeguarding food, medicine, and essentials is what we do, because everyone, everywhere has a right to know that the food, medicines,

and packaged goods they rely on are safe. This is where Videojet Technologies, a global leader in product identification, provides innovative coding and marking solutions that helps customers ensure product safety and improve their productivity.

Videojet is proud to be a Product Quality & Innovation company in Veralto (NYSE: VLTO). Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today. Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World s Most Vital Resources.

At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

If you ve ever wondered what s within you, there s no better time to find out.

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.