Senior Manager - Brand Strategy Job in Team Pumpkin

We are looking for an experienced and result-driven Brand Marketing Strategist to join our marketing team. As a Brand Marketing Strategist, you will be responsible for creating and presenting our client's brand strategies based on the brief received.

If you re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you.

Your responsibilities:

Build, plan and present the overall digital marketing strategy to clients

Formulate Strategies for all digital marketing channels

Measure ROI and KPIs

Prepare and manage digital marketing budget

Plan strategies for online content, considering SEO and Google Analytics

Monitor competition and provide suggestions for improvement

Keep up-to-date with our audience s preferences and proactively suggest new campaigns

Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency

Identify advertising needs

Stay up to date with latest technology and best practices

Create integrated and cost effective digital strategies.

Map out how digital assets will be optimized for business results.

Skill sets/Experience we require:

4-5 years of experience as a Digital Marketing Strategist or similar role

Good knowledge of all different digital marketing channels

Good knowledge and experience with online marketing tools and best practices

Working knowledge of SEO/SEM, Google Analytics and CRM software

Great presentation skills

Critical thinker and problem-solving skills

Team player

Good time-management skills

Great interpersonal and communication skills

Familiarity with web design and HTML

Strong analytical and project management skills