Performance Marketing Head - Consumer Business (agm) Job in Super Highway Labs Pvt. Ltd.

Performance Marketing Head - Consumer Business (agm)

Super Highway Labs Pvt. Ltd. 4+ weeks ago

• Gurgaon, Haryana
• Not Disclosed
• Full-time

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Job Summary # Strategic leadership across all acquisition channels delivering quality customer growth.# Evaluating differential acquisition strategy across existing and potential new geographies # Constant evaluation of new and existing acquisition channels to drive high quality new users# Own overall acquisition budget with clear accountability of Customer acquisition cost (CAC) and potential LTV of acquired users# Own overall churn and lifetime value metric for new & tenured # Drive omnichannel, retention initiatives to reduce overall churn and increase LTV of the customers# Develop insight driven customer on-boarding, loyalty, and win-back strategies and work with appropriate teams to implement strategies# Lead all customer facing communications / campaign management to ensure synchronization of the same with key retention # Building mentoring individual channel owners in the performance marketing team# Driving insights and constant improvement to achieve overall targets for the team

Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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