Marketing Data Operations Specialist Job in Skillsoft

Marketing Data Operations Specialist

At Skillsoft, we are all about making work matter. We believe every team member has the potential to be AMAZING. We are bold, sharp, driven and most of all, real. Join us in our quest to democratize learning and help individuals unleash their edge.

OVERVIEW:

We are seeking a highly curious, passionate, and data-driven individual who can dive deep to optimize performance, identify opportunities, and solve problems for global stakeholders within the Performance Marketing and Operations while creating bar-raising reporting and analytics experiences.

Reporting to the Sr. Marketing & Sales Data Strategy Director, you will be required to perform data analysis and will be capable of using CRM tools like Salesforce for generating, tracking, and reporting on data quality related KPIs for our business.You will work on improving and enriching our contact and account database and define strategies for continuous improvement of our inbound and outbound processes in partnership with key leaders in Marketing.

You will need to be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment, and able to think big while paying careful attention to detail.

OPPORTUNITY HIGHLIGHTS:

• Manage Marketo data standardization andenrichment processes in additional to its integration related to data quality to Salesforce in the areas of data measurement, data integrity, and system management.
• Manage the accuracy of critical data points across our various marketing and sales systems, including Salesforce.com, Marketo, duplicate management, Cloudingo, revenue ops solution, LeanData and other various marketing technologies.
• Conduct analysis of marketing data quality and processes. Identify actionable insights, trends and gaps to optimize marketing data quality strategies. Present analysis and findings to a variety of audience
• Partner with Sales Business Development Representative (BDR) and Marketing Operations teams to monitor and modify lead and account quality as needed.
• Create and own effective dashboards, reports and identify needs for data enrichment/cleansing.
• Build highly effective working relationships with the broader marketing team, sales, customer success, finance and Business App teams.
• Assist to evaluate and maintain new technologies and add-on applications to improve and optimize marketing.
• Assists with marketing-related projects as assigned.

SKILLS & QUALIFICATIONS:

• 4+ years' relevant work experience in marketing operations.
• Database management and governance experiences in datasets across Salesforce CRM, Marketo, (or equivalent tools) and you are comfortable working with data to manage distinct contact lists/segments.
• Deep understanding of Office products, with advanced Excel skills.
• Data-driven marketer; highly analytical, organized and detail-oriented, self-starter
• Experience with other MarTech tools such as duplicate management technologies, Cloudingo, data enrichment solution, Zoominfo/DiscoverOrg or revenue Ops solution, LeanData is a plus
• Strong verbal and written communications skills, as well as the ability to work effectively across internal and external organizations.
• Ability to use data to enhance initiatives to successfully respond to evolving marketing and business needs.
• Collaborative, flexible, and effective in a cross-functional workplace with diverse teams and shifting priorities
• Excellent written and verbal communication skills, implementing, and managing details

SUCCESS QUALITIES:

Personally Accountable for Team Success. We unleash our edge together.

Confident Achievers. We are bold.

Intellectually Curious. We are sharp.

Adaptable, Agile & Resilient. We are driven.

Customer First. We are real.

MORE ABOUT SKILLSOFT:

Skillsoft delivers online learning, training, and talent solutions to help organizations unleash their edge. Leveraging immersive, engaging content, Skillsoft enables organizations to unlock the potential in their best assets their people and build teams with the skills they need for success. Empowering 36million learners and counting, Skillsoft democratizes learning through an intelligent learning experience and a customized, learner-centric approach to skills development with resources for Leadership Development, Business Skills, Technology & Development, Digital Transformation, and Compliance.

Skillsoft and SumTotal are partners to thousands of leading global organizations, including many Fortune 500 companies. The company features three award-winning systems that support learning, performance and success: Skillsoft learning content, the Percipio intelligent learning experience platform, and the SumTotal suite for Talent Development, which offers measurable impact across the entire employee lifecycle. Learn more at.

Thank you for taking the time to learn more about us.
If this opportunity intrigues you, we would love for you to apply!

NOTE TO EMPLOYMENT AGENCIES: We value the partnerships we have built with our preferred vendors. Skillsoft does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Skillsoft employee or hiring manager in any form without a signed Skillsoft Employment Agency Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.

Skillsoft is an Equal Opportunity-Affirmative Action Employer: It is the policy of Skillsoft Corporation to provide equal employment opportunities to applicants and employees without regard to race, color, national origin, citizenship, religion, sex, sexual orientation, age, marital status, disability (mental or physical), protected veteran status, genetic information or any other class protected by law.