Sr Analyst Job in Skill On Tap
Job Summary
- Sr Analyst
- Location: Bangalore (Hybrid)
- NP: Immediate to 15 days
- Exp.: 3-8yrs
Please find the JD attached for Sr Analyst/Team Lead role-
Job Description:
- Understand social media platforms and the intrinsic difference in the data generated from the different channels
- Ability to marry different social media analytics KPIs like sentiment analysis, channel sources, engagement, etc. to create compelling data stories that answer the business needs of the client
- The experience and ability to look at large volumes of unstructured social media data and look at it from a strategic lens and successfully disseminate that train of thought to the team members
- Evaluate and guide the teams on building robust advanced search queries with Boolean operators and hands-on experience working on multiple social media aggregators
- Strong understanding of the workings of other digital data sources like secondary sources, website data, etc. to provide a holistic solution to the client
- Understand how brands utilize social media and how consumers use social media in different industries like pharma, entertainment, consumer goods, etc.
- Has to manage multiple client accounts simultaneously - communicating with the clients, understanding the requirements and cascading them to the team, monitoring internal deadlines, and making sure the deadlines are met diligently
- Keeping abreast of current events to understand better user behavior (or key segments Millennials, Gen-Z, Gen-Y, etc.)
- Having a strong eye for detail in finding inconsistencies in output necessary for flawless client deliveries
- Providing constructive criticism to the analysts to help them make improvements and also be responsible for their training and career development
- Ability and experience in working under tight deadlines and willingness to extend based on business requirements
Requirements:
- 3-8 years of experience in executing social media analytics projects end-to-end
- A master's degree in management or business analytics from top-tier management schools
- Knowing working in a global business setup involving offshore business stakeholders (preferably the US region)
- Proficiency in using tools/software such as Brandwatch, Sprinklr, Meltwater, Cision, Critical Mention, Social Studio, etc., and any experience working with databases like Factiva, LexisNexis, Hoovers, etc. will be an added advantage.
- Strong problem-solving & communication skills (verbal and written)
- Should be an independent thinking, self-motivated individual with a go-getting attitude
- The ability to analyze digital/website data would be an added advantage
Experience Required :
3 to 8 Years
Vacancy :
2 - 4 Hires
Skills Required :
SOCIALMEDIA ANALYTICS, Business Analytics
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