Digital Marketing Specialist Job in Perigeon Software

Digital Marketing Specialist

Perigeon Software 3 days ago

Ahmedabad, Gujarat
Not Disclosed
Full-time

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Job Summary Roles and responsibilities : We are seeking a talented and driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in SEO, digital marketing strategies, social media management, and content creation, including both static posts and videos. You will play a key role in developing, executing, and optimizing marketing campaigns across various digital channels to drive brand awareness, engagement, and growth. Key Responsibilities: 1. SEO Optimization: Conduct keyword research and implement best SEO practices to improve website ranking. Optimize website content, meta descriptions, and tags to enhance search engine visibility. Monitor, analyze, and report on SEO performance, making adjustments as needed. 2. Digital Marketing Campaigns: Plan, create, and execute digital marketing strategies across various platforms. Utilize Google Ads, email marketing, and other digital tools to drive traffic and conversions. Measure and report on campaign performance, adjusting tactics to meet KPIs. 3. Social Media Marketing: Develop and manage social media strategies to grow and engage our audience. Create, schedule, and publish social media posts across platforms (Facebook, Instagram, LinkedIn, Twitter). Monitor social media channels for engagement and customer service opportunities. 4. Content Creation: Design visually compelling social media posts, videos, and other digital assets to engage followers. Collaborate with the team to produce video content for promotional purposes. Stay updated with content trends to ensure fresh, relevant, and innovative social media presence. 5. Analytics and Reporting: Track and analyze the effectiveness of digital marketing efforts using Google Analytics and other tools. Provide regular performance reports, insights, and actionable recommendations. Requirements: 2. Bachelor s degree in a related field. 3. Proven experience (2+ years) in SEO, digital marketing, and social media marketing. 4. Proficiency in digital marketing tools like Google Analytics, Google Ads, social media platforms. 5. Strong skills in creating and editing social media posts and videos. 6. Excellent written and verbal communication skills. 7. Strong analytical abilities with attention to detail. Perks and Benefits: Healthy & Flexible Work Environment All Saturdays Off (5 Days Working) Performance based Incentive & employee friendly policies Attractive Awards, Festival Celebrations, Picnic, Birthday Celebrations etc. Unlimited opportunity to grow.

Experience Required :

Minimum 2 Years

Vacancy :

2 - 4 Hires