Product Marketing Specialist Job in Optisol Business Solutions

Product Marketing Specialist

Optisol Business Solutions 4+ weeks ago

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Job Summary

Experience:3 to 5 years
Salary Range:6 to 9 LPA

Skills Required:

A graduate or postgraduate in Marketing
3 years of experience in digital marketing. Experience working in a SaaS platform is a big plus
Experience in creating social marketing planner and creating content for marketing campaigns
Must be a go getter, self-driven with start-up mindset

Roles and Responsibilities:

Conceiving and constructing digital product campaigns for social media platforms that creates a strong engagement pipeline with target marketplace
Generate active inbound leads by exploring or creating digital channels, cold calling or running other active sales campaigns
Ability to define, collect and measure engagement metrics for the designed campaigns
Plan and execute ongoing email blasts based on the market demand forecast and seasonal needs
Work closely with content team in creating marketing artefacts that includes but not limited to posters, campaigns, product brochures, etc
Work closely with the product engineering team in providing feedbacks regarding the features that work and that does not work in the marketplace

Experience Required :

3 to 5 Years

Vacancy :

2 - 4 Hires

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