Seo - Associate Digital Marketing Job in Merkle Inc.

• Set-up new Organic Search Optimization campaigns
• Development, design, and implementation of multiple Interactive SEO/ASO/YouTube SEO plans and strategies
• Content development and optimization
• Write compelling and high-quality website content, including blog posts and page descriptions
• Search engine optimization (SEO) planning and account management
• Set measurable goals/KPIs that demonstrate improvement in the marketing efforts
• Monitor daily performance metrics to understand SEO strategy performance
• Efficiently communicate with other marketing professionals to align goals & set appropriate KPIs
• Research & develop keywords and recommend copy for optimizing organic search campaigns on the major search engines
• Oversee SEO program implementation from pre-launch deliverables through performance reporting
• Analyze and review client website traffic metrics, rankings, and impact on the business revenue
• Research and recommend new SEO/ASO/YouTube SEO strategies, Internet marketing and advertising technologies, and current Internet trends (Web 2.0)
• Research and analyze competitor advertising links
• Create and execute link building strategy
• Quality check and proof reading
• Client interaction and reporting

• Any Graduate
• Excellent written and verbal communication skills
• 6 months - 2 years of experience.
• Should have interest in new learning & initiatives.
• Must have liking for Marketing and Business Development
• Understanding of search engine algorithms and ranking methods
• Experience with SEO industry tools, such as Google Analytics, Adobe Analytics, Google Search Console, SEMRush, etc.
• Knowledge of keyword research and data mining tools, like Google Adwords, Tubebuddy, Ahrefs etc.
• Knowledge of technical tools i.e. required in SEO, like Screaming Frog, GTMetrix, Site Speed Insights etc.
• Comfortable analyzing high volumes of data daily
• Familiarity with WordPress or other content management systems
• Should have Analytical and Process oriented approach.
• Have a creative bend of mind for new work experiments
• Strong understanding of Internet and Web technologies and web-based programming languages like HTML, CSS, JS etc.
• Should be comfortable with word documents, presentations & excel sheets
• Should be able to work independently as well as part of a team
• Excellent internet surfing knowledge
• Will be expected to take active participations in team level activities & training programs
• Proactiveness and ownership is a must

All your information will be kept confidential according to EEO guidelines.