Digital Marketing Manager Job in Ideas2it

Job description

About Ideas2IT

Yes, it s true we awarded a 100 cars to a 100 hundred of our people. We are big on employee love and are the first Indian IT company to implement a wealth-sharing initiative of this scale. Our employee-centric work culture comes from the strong belief that if we take good care of our people, our people will reciprocate it and take care of the business. And the results prove that we are right! In the last 4 years, our people have enabled a 54% YoY growth in revenues and 37% YoY growth in organization size. Our 600+ super talented technologists leverage emerging technologies like AI-ML, Cloud, IIoT, Blockchain, Web3, NFT, and Metaverse. To deliver innovation-led projects to mega brands like Facebook, Bloomberg, Microsoft, Oracle, Motorola, Roche, Medtronic, and more.

Excited? Read on then!

What you will do here

We are looking for a kickass Digital Marketing Manager!

• Build, plan and implement the overall lead-generation strategy
• You will have the autonomy and budgets to plan, create, run, monitor, and course-correct campaigns
• Start with outbound, and lead an inbound marketing initiative and keep that as the long-term goal
• Measure ROI, KPIs, campaign metrics, etc. to make data-driven decisions
• Onboard tools that add more impact to our initiatives
• Research competitors and provide suggestions for improvement
• Keep a close eye on the emerging digital marketing trends and explore how they could be leveraged to generate leads for us
• Train and guide fellow team members
• Receive upskilling support as and when necessary
• A highly collaborative relationship with internal clients and stakeholders.

Job requirements

What will make you an awesome fit

• 6+ years of experience in Digital Marketing
• Proven experience in creating multi-channel user journeys and attribution metrics
• Experience at an IT services company would be awesome
• Exposure to US B2B (for lead gen) and support Indian B2C (for recruitment marketing)
• Expert-level knowledge of Google Analytics, Google Ads, SEO, SEM, Social Media Marketing, Email Marketing, etc.
• We are building a lean-mean marketing team with just one guy right now, so you should be someone who enjoys being hands-on and on top of things
• Readiness to work out of our brand new office in Guindy, Chennai