Associate Project Manager Job in Growisto
Job Summary
Key Responsibilities:
Client Consulting:
- Provide consulting to the best of marketing teams of India on digital marketing
- Understand business models of clients to create and implement a digital marketing strategy to target the right audience with a defined market segmentation
- Strategize and create a robust plan of action for clients in the retail e-commerce industry
- Establish positioning, identify the target audience and develop a content strategy for clients
- Analyze customer sentiment to craft content that reflects the brand personality
- Present ideas and recommendations on different levers to improve the buyer journey
Project Management:
- Use project management tools to manage multiple projects efficiently.
- Track and drive the progress of various projects to ensure timely delivery
- Analyze existing and new product listings to gather insights and determine improvement areas
- Manage all regular (and ad hoc) reporting and analysis to broaden the scope of content activities for higher growth
- Identify new content marketing opportunities based on the evaluation of internal capabilities
- Liaise with internal stakeholder and external vendors to fulfill the monthly content pipeline
- Train new team members on content development and listing optimization activities
Qualification & Skills:
- Bachelor's degree with 2-4 years of work experience (preferably in brand marketing and communication)
- Strong written/verbal communication and analytical skills
- Extensive knowledge of factors affecting brand awareness, salience and affinity
- Strong project management skills including demonstrated ability to think end-to-end, manage long-term projects, and manage multiple projects simultaneously
- In house digital marketing training will be given for this role, hence a digital marketing experience is not mandatory for this profile
Experience Required :
2 to 4 Years
Vacancy :
2 - 4 Hires
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