Associate Vice President (avp) - Digital Marketing Job in Fyers

More details on opportunity are provided below. "We are seeking an experienced and results-driven Associate Vice President (AVP) for Digital Marketing to join us. The AVP will be responsible for developing and executing digital marketing strategies to drive online visibility, customer acquisition, and revenue growth. The ideal candidate should have a minimum of 10 years of relevant work experience, a strong background in SEO/SEM, a successful track record of scaling up at a startup, and proficiency with growth hacking strategies" Responsibilities: Develop and implement the overall digital marketing strategy aligned with the company's goals and objectives. Drive customer acquisition and revenue growth through effective digital marketing campaigns and initiatives. Lead and manage a team of digital marketing specialists, coordinators, and agencies. Plan and manage digital advertising campaigns across various channels, including search engine marketing (SEM), display advertising, social media advertising, and programmatic advertising. Develop and implement SEO strategies to improve organic search visibility, rankings, and website traffic. Create and optimize content marketing strategies to engage and attract the target audience. Utilize growth hacking strategies and innovative techniques to maximize results and gain a competitive edge. Monitor and analyze digital marketing performance using web analytics tools, generate reports, and provide insights for optimization. Collaborate with cross-functional teams, including design, development, content, and sales, to align digital marketing efforts with overall business objectives. Stay updated with industry trends, emerging technologies, and best practices in digital marketing. Requirements: Minimum 10 years of relevant work experience in digital marketing, preferably in the fintech, trading industry or large-scale B2C BFSI digital space. Bachelor's degree in Marketing, Business, or a related field. Strong expertise in SEO/SEM with a proven track record of successfully implementing strategies and driving results. Experience scaling up marketing efforts at a startup or fast-growing organization. Proficiency in growth hacking strategies and innovative techniques to drive rapid growth. In-depth knowledge of digital advertising platforms, tools, and best practices. Familiarity with web analytics tools such as Google Analytics, Similar Web, SEM Rush or similar platforms. Strong leadership and team management skills, with the ability to inspire and mentor a team. Excellent analytical, problem-solving, and decision-making abilities. Exceptional communication and collaboration skills to work effectively with internal and external stakeholders. Self-motivated, proactive, and able to thrive in a fast-paced and dynamic environment. If you are a highly motivated digital marketing professional with a passion for the fin-tech trading industry and possess the qualifications and experience mentioned above, we invite you to join our team.