Content Marketing Manager || Full Time || Wfh Job in Evelyn Learning Systems Pvt Ltd

Roles and Responsibilities

Here are the details about the job opening for the profile:

Name of The Company - Evelyn Learning Systems Pvt. Ltd

Company's Website - www.evelynlearning.com

With experience of over 12 years in the education Industry, Evelyn is the leading brand in the content development sphere. It has proven specialization in subject areas of English, Mathematics, Science, Computer Science, Business, Accounts, Finance, Economics, and Statistics.

Evelyn plans to expand vertically in its subject domains for school and college students and also for working professionals.

In its portfolio, Evelyn has the following services to offer its clients:

Customized curriculum and textbooks development

Assessments and questions

Textbook solutions

eLearning courses

Extended content creation

Asynchronous query execution.

About the role

• Developing ideas for a variety of organic acquisition channels like content creation, content curation,social media activities, lead generation campaigns, copywriting.

• Developing and executing all content initiatives, both internal and external, across multiple social media platforms and formats aligned to industry trends, and brand positioning.

• Adaptable related to content and channel optimization, brand consistency, localization, what s working and what s not

• Produce valuable and engaging content for our website and blog that attracts and converts our target groups.

• Study the social media actions and requirements on a regular basis and share the analysis for new opportunities.

• Improving the company s website by identifying customers / readers needs and gaps in our content and recommend new ideas

• Create compelling long-form & persuasive short-form content covering emails, landing pages, website, blogs, success stories, presentations, infographics, white papers, press releases articles and eBooks.

• Ensuring all content is consistent in terms of style, quality, tone and optimized for search and user experience across all content channels

Desired Candidate Profile

Requirements

• You have a degree in English, Journalism, or a related communications field.

• You have 2-4 years of content marketing experience preferably in a B2B or Ed-Tech company.

• Knowledge of Facebook, Instagram, Linkedin and other platforms

• Proven work experience as a Content Writer along with the portfolio of published articles.

• You support great content that can materially influence and enhance a company s brand, help in differentiation, and demand generation.

• You can work autonomously, focusing on critical outcomes while balancing multiple projects to meet deadlines.