Digital Marketing Manager Job in Emipro Technologies Pvt. Ltd.

Digital Marketing Manager

Emipro Technologies Pvt. Ltd. 4+ weeks ago

Rajkot, Gujarat
Not Disclosed
Full-time

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Job Summary

Job Responsibilities

Develop a strong understanding of the company s services & solutions, the target market and competition
Develop, implement, and manage marketing campaigns that promote the services & solutions of Emipro
Create & Implement strategies to target specific demographics & industry to bring quality leads via Inbound Marketing
Communicate with the Emipro s Management about marketing goals and results along with comprehensive reports
Identify trends and insights and constantly evolve the overall marketing strategy
Develop a website traffic plan and create goals and benchmarks to meet
Constantly stay updated with Google s algorithms & plan activities for the Google Analytics program
Set up and optimize Google Adwords campaigns
Conduct social media audits to ensure best practices are being used
Ensure that Emipro s brand message is consistent
Evaluate and Improve end-to-end customer experience by optimizing the company s solutions, webpages, blogs etc.
Coordinate with marketing executives to ensure smooth and timely implementation of all marketing plans & activities
Coordinate with and manage Content Writers & Graphic Designers in the marketing team
Coordinate with the sales team to ensure & assess the impact of marketing activities on the sales
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Contribute to the creation of various content materials including but not limited to: Blogs, Website Pages, Product Pages & Descriptions, User Guides, Case Studies, Email templates, Social Media posts etc