Performance Marketing - Manager Job in Digitale
Performance Marketing - Manager
Digitale
4+ weeks ago
- Kolkata, West Bengal
- Not Disclosed
- Full-time
Job Summary
Role & Responsibilities:
- Leading from the front for all performance marketing team deliverables, optimization, reporting and data crunching for all clients
- Setup and structuring of the account for continued, ongoing optimization. Ability to generate reports for all platforms
- Usage of Analytical tools to help provide data backed decision making for brands
- Complete handling of Google / Facebook / Twitter / Amazon / LinkedIn / Taboola / Outbrain marketing for all clients
- Client Servicing and Management of performance marketing portfolio for all Digitale brands
- Biddable Media Planning, Strategy and Projections for new and existing clients
- Upselling and Cross-selling more media opportunities to clients to increase monthly spends
- Affiliate Marketing, E-Mail marketing and Mobile App Affiliate Marketing Helping setup this division and start pitching the same to existing and new clients to truly realize scope of digital.
- Management of internal team to derive maximum value and achieve maximum resource utilization
- Communication and contact with the Facebook, Google and other biddable platform teams to be updated about all new ad products and industry updates.
- Ability to generate, implement and help get pixels, codes and tags placed on client websites. Additionally, knowledge of working on Google Tag Manager is also essential.
Ideally job experience:
> 2-2.5 Years
Salary Range:
As per industry standards can vary depending on experience, ability and contribution to the team
Experience Required :
2 to 3 Years
Vacancy :
2 - 4 Hires
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