Social Media Associate Job in Copper Digital

Social Media Associate

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Job Summary

Key Responsibilities:

  • Social Media Strategy:
    • Develop and execute social media strategies aligned with the channel s goals and target audience.
    • Stay up-to-date with industry trends and platform changes to adapt strategies accordingly.
  • Content Promotion:
    • Create and curate engaging content (including images, videos, and written posts) for various social media platforms.
    • Schedule and publish content on a consistent basis to maximize reach and engagement.
    • Monitor and respond to comments, messages, and mentions on social media to foster a positive online community.
  • Audience Growth:
    • Identify opportunities to expand the channel s reach and engage with potential subscribers.
    • Collaborate with influencers and partners to cross-promote content and grow the channel s audience.
  • Analytics and Reporting:
    • Analyze social media metrics and provide regular reports on key performance indicators (KPIs).
    • Use data-driven insights to optimize social media strategies and campaigns.
  • Collaborative Teamwork:
    • Collaborate with content creators, videographers, and marketing teams to ensure social media efforts align with content production and promotional initiatives. o Contribute creative ideas for video titles, thumbnails, and descriptions.
  • Qualifications:

    • 2+ years of experience in the social media domain.
    • Bachelor s degree in Marketing, Communications, or a related field (or equivalent experience).
    • Proven experience managing social media accounts for brands or channels. Proficiency in using social media management tools and analytics platforms. Strong written and verbal communication skills.
    • Creative thinking and a keen eye for visual content.
    • Familiarity with YouTube, SEO, and video marketing is a plus.
    • Ability to work independently and as part of a team.

    Application Process:

    Interested candidates are encouraged to submit their resumes, along with a cover letter highlighting their relevant experience and a portfolio of social media work (if available). Please send your application to kritya.s@copperdigital.com with the subject line Social Media Associate Application .

    Experience Required :

    Minimum 2 Years

    Vacancy :

    2 - 4 Hires

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