BriefCase
BriefCase

Digital Marketing Manager Job in Colourdrive Home Solutions Pvt. Ltd

Digital Marketing Manager

Colourdrive Home Solutions Pvt. Ltd 4+ weeks ago
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Job Summary

JOB DESCRIPTION :

Display Advertising, SEM, PPC, Paid/Free Campaign Management, Ads operations, Google Adwords, Google Analytics, SEO, SMO, Social Media Management, Email Marketing, Retargeting and Remarketing, content marketing, and other online marketing

  • Creation of comprehensive keyword lists and mapping keywords to ad groups and landing pages
  • Setup of initial campaign bidding, publishers and directory categories
  • Ensure ads, keywords and landing pages are in alignment with the focus of the campaign
  • Troubleshoot issues impacting campaign performance and communicate with Campaign Consultants to clarify and make recommendations
  • Analysis and adjustment of keywords and ad groups for running campaigns to optimize campaign performance
  • Drive retention for our end advertisers through proactive campaign management and consistently monitoring performance metrics such as click-through rate, cost per click and cost per lead
  • Meet the daily targets for campaigns reviews and turnaround times for issues highlighted
  • Building rapport and developing relationships with Campaign Support teams globally
  • No client interaction is required for this job role
Experience Required :

Minimum 1 Year

Vacancy :

2 - 4 Hires

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