Pay Per Click (ppc) Executive Job in City Innovates Private Limited

Pay Per Click (ppc) Executive

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Job Summary Job Description
  • Analyze the project requirements of the client, envision strategy to create and execute detailed plan meticulous with deadlines of subdivision of work

  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies

  • Optimize copy and landing pages for search engine marketing

  • Perform ongoing keyword research, expansion and optimization

  • Monitor and analyze campaigns to meet revenue goals on daily basis

  • Hands-on Bid Optimization and keep a track of the result outcomes

  • Ad Copy-Writing and Testing

  • Landing Page Optimization

  • Pushing our SEM Strategies beyond industry Best Practices

  • Google Adwords Certification would be an added advantage

  • Performing Off Page Search Engine Optimization activities

  • Prepare weekly/fortnightly/monthly progress reports, have those vetted y TL and send to the clients on regular basis

  • May be required to join client meetings

  • Sharing expertise with the team on new technologies wherever necessary

  • Continual professional development to keep up to date with new software developments

  • Responsible to TL for timely and accurate completion of assigned work

  • Be prepared to work beyond working hours to complete work on deadlines

Pre-Requisites / Key Skills Required For The Job::
  • Proficient enough in handling PPC campaigns

  • Excellent knowledge of Online Marketing and SEM

  • Shall be proficient enough in handling Web Analytics and Google Adwords

  • Good interpersonal skills and ability to work in a team

  • Expertise in any other technology / tool required to accomplish the job

  • Experience of having worked for at least 2 years in a similar profile

Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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