Account Director - Public Relations Job in Bcw Global

Account Director - Public Relations

Bcw Global 4+ weeks ago

Mumbai, Maharashtra
Not Disclosed
Full-time

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Job Summary

Description

Support for external communication: external (80%) + corporate brand (15%) + any other support (5%)
Supporting the development of the client s reputation by driving the performance narrative with special emphasis on 'consistent business performer', Thought leadership opportunities for exec and their leadership journey
Engage with Corporate Relations colleagues across CR disciplines (government, CSR etc.) to develop and implement advocacy related work
Lead crises communication- threat against business continuity, consumer issues, health, and environment issues. Map the risk footprint and draw up mitigation plans.
Provide consultation to the senior leadership team on brand building, messaging and brand positioning through efficient communication initiatives
Each of the above need to be covered end to end conceptualizing, developing appropriate messaging /content, working with the relevant stakeholders, and implementing with the media.
Financial Management- Flag off budget over runs in advance so that necessary approvals can be taken Media Relations and Industry Associations-
Develop and maintain credible relationships with key journalists and senior editors of national media across channels electronic, print, and digital.
Manage events including Press Conferences; Releases; interviews, Media Workshops, Seminars. Support external channels website, digital platforms.
Interface with industry associations, other external key stakeholders such as Diplomatic Corps, multilateral bodies, and international organizations at times for sponsorship / content etc.
Identify external events in line with the corporate narrative for sponsorship, thought leadership branding and work internally both approvals, identification of spokespersons, content etc. for such participation.

Requirements

Minimum 8+ years of work experience in public relations or the communications industry. Should have relevant experience of working on integrated communications campaigns and managing key client relationships in a multi-channel environment.

Experience Required :

Fresher

Vacancy :

2 - 4 Hires