BriefCase
BriefCase

Digital Marketing Executive Job in Abaxsoft

Digital Marketing Executive

Abaxsoft 4+ weeks ago
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Job Summary

Digital Marketing Executive

We are looking for a PotentialDigital Marketing Executiveto assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

JOB RESPONSIBILITIES

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Linkedin etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve the user experience
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight into online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors

REQUIREMENT/ SKILLS

  • Should be highly up-to-date with advances in technology and social media
  • Must know about social networking and viral marketing campaigns
  • Must be efficient in using technical language effectively, using all the appropriate internet jargon, and they should know what makes a product innovation in the digital world
  • Should be comfortable writing and communicating effectively about technology.
  • Must be able to think creatively about innovative approaches to marketing.
Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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