Digital Marketing Executive Job in Techsimba

Digital Marketing Executive

Techsimba 4+ weeks ago

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Job Summary

Digital Strategy: Collaborate with the marketing team to develop and execute comprehensive digital marketing strategies that align with business goals.
Content Creation: Create engaging and relevant content for various digital channels, including websites, blogs, social media, and email marketing campaigns.
SEO Optimization: Optimize website content and structure for search engines to improve organic search rankings and drive organic traffic.
Social Media Management: Manage and update social media profiles, create and schedule posts, and engage with the online community to build brand awareness.
Email Marketing: Develop and execute email marketing campaigns, including designing templates, segmenting lists, and analyzing campaign performance.
Paid Advertising: Plan and manage online advertising campaigns, including pay-per-click (PPC) ads, display ads, and social media ads, to drive targeted traffic and conversions.
Analytics and Reporting: Monitor and analyze digital marketing performance using tools such as Google Analytics and social media insights. Provide regular reports with insights and recommendations for optimization.
Website Management: Maintain and update the company website, ensuring it is user-friendly, up-to-date, and optimized for conversions.
Market Research: Stay updated on industry trends, competitor activities, and emerging digital marketing technologies to identify opportunities for improvement.