Marketing Manager Publication Job in Zeevika Consultancy
Marketing Manager Publication
Zeevika Consultancy
4+ weeks ago
- Lucknow, Lucknow District, Uttar Pradesh
- Not Disclosed
- Full-time
- Permanent
Job Summary
Primary Responsibilities:
- Maximize sales of new print and online publication subscriptions and retention of existing subscriptions.
- Responsible for overall marketing strategy and execution.
- Write catalog copy and other marketing materials; work with designers and oversee production and mailing of all marketing material.
- Conference sales, exhibits, and planning.
- Phone and email communication with potential and existing customers
- Oversee day to day content of online bookstore, shopping cart, front page sections and other basic pages.
- Occasional travel required.
Qualifications:
- Bachelor s degree.
- Minimum of 3 years of related experience in marketing and sales.
- Experience working in professional, educational, or subscription service publishing, or marketing to lawyers and law firms is preferred.
- Experience with Drupal, Joomla or other web content management systems, including the ability to trouble shoot problems.
- Experience with catalog creation and production, conference exhibit planning and attendance, direct mail and email campaigns.
- Ability to create and interpret Google Analytics/internal reports.
- Base level knowledge of social media, Google/Facebook advertising, SEO, and other digital marketing opportunities.
- Excellent communication and writing skills; comfortable giving webinars/presentations.
- Proficient in Excel; working knowledge of HTML, Photoshop and In-Design.
Experience Required :
Minimum 3 Years
Vacancy :
2 - 4 Hires
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