BriefCase
BriefCase

Senior Content Writer Job in Upside Learning Solutions Pvt. Ltd.

Senior Content Writer

Upside Learning Solutions Pvt. Ltd. 4+ weeks ago
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Job Summary

Qualification:

Post Graduate Degree in Marketing, English, Mass Communications, Journalism or related field

Experience:

5 Years (eLearning will be preferred)

Skills:

  • 5+ years of work experience as a content writer or copywriter with at least 3 years in the eLearning domain. Instructional Designers with 5+ years of experience in the eLearning domain and now looking to make a switch to marketing are also encouraged to apply.
  • Excellent writing and editing skills in English.
  • Ability to conduct thorough research on industry-related topics.
  • Ability to communicate and collaborate effectively.
  • Ability to consistently meet deadlines.
  • Familiarity with web publications and Content Management Systems (e.g. WordPress) would be a plus.
  • Basic knowledge of digital marketing tactics, including SEO, email marketing and web analytics would be a plus.

Roles and Responsibilities:

  • Create content marketing campaigns to build thought leadership, boost brand awareness, and drive conversions.
  • Regularly produce high-quality blogs, eBooks, web copies, press releases, email marketing messages, social media posts, case studies, white papers, and ad copies.
  • Build and maintain editorial calendar and written guidelines.
  • Use SEO best practices to drive traffic to our content.
  • Edit content produced by other members of the team.
  • Interact with other marketing executives and graphic designers to create and review all content, illustrations and to ensure consistent messaging.
  • Collaborate with other departments to work on different content ideas and conceptualize the messaging for different campaigns.
  • Analyze content marketing metrics regularly and make changes as needed.



Experience Required :

Minimum 5 Years

Vacancy :

2 - 4 Hires

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