Performance Marketing Facebook/instagram Job in Upriver Ecommerce Private Limited
Performance Marketing Facebook/instagram
Upriver Ecommerce Private Limited
4+ weeks ago
- Gurgaon, Haryana
- Not Disclosed
- Full-time
- Permanent
Job Summary
- Lead digital performance marketing through Facebook, Google, LinkedIn and other acquisition channels.
- Developing a complete digital media strategy for the brand to enhance its positioning and brand awareness.
- Measure and report performance of all digital marketing campaigns and assess against goals(ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Ensure unified messaging, consistent branding, and collaboration across all marketing and communication strategies.
- Analyse data from A/B tests to provide insights, meaningful suggestions, and recommendation on action items.
- Analyze ROI of all campaigns, manage and scrutinise campaign results to determine how best to allocate budget to continuously improve user acquisition results.
- Proactively find new opportunities for growth and efficiency gains.
- Develops a total understanding of online target audience and behaviors.
- Collect and use data to inform new campaigns and the evaluation of existing campaigns.
- Devise a campaign timeline, schedule and ensure they are maintained at the highest level of
quality and efficiency. - Manages client expectations, bringing issues/concerns to clients attention before they become
problems, offering potential solutions, and advising of potential delivery delays.
Experience Required :
1 to 5 Year
Vacancy :
2 - 4 Hires
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