Performance Marketing Facebook/instagram Job in Upriver Ecommerce Private Limited

Performance Marketing Facebook/instagram

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Job Summary
  • Lead digital performance marketing through Facebook, Google, LinkedIn and other acquisition channels.
  • Developing a complete digital media strategy for the brand to enhance its positioning and brand awareness.
  • Measure and report performance of all digital marketing campaigns and assess against goals(ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Ensure unified messaging, consistent branding, and collaboration across all marketing and communication strategies.
  • Analyse data from A/B tests to provide insights, meaningful suggestions, and recommendation on action items.
  • Analyze ROI of all campaigns, manage and scrutinise campaign results to determine how best to allocate budget to continuously improve user acquisition results.
  • Proactively find new opportunities for growth and efficiency gains.
  • Develops a total understanding of online target audience and behaviors.
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns.
  • Devise a campaign timeline, schedule and ensure they are maintained at the highest level of
    quality and efficiency.
  • Manages client expectations, bringing issues/concerns to clients attention before they become
    problems, offering potential solutions, and advising of potential delivery delays.
Experience Required :

1 to 5 Year

Vacancy :

2 - 4 Hires