Associate - Marketing Job in Upgrad

Associate - Marketing

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Job Summary

Responsibilities:

  • Email Marketing campaigns to drive engagement and conversions
  • Execute SMS and WhatsApp Marketing strategies to reach our audience effectively
  • Push Notification campaigns
  • Experience in Multi-channel Automation workflows for personalized customer journeys
  • Drip Campaigns to nurture leads
  • Monitor and analyze campaign performance, providing insights and recommendations
  • Segment the audience based on behavior, demographics, and other factors
  • Have knowledge of CleverTap, MoEngage, Mailchimp

Skills Required:

  • Excel for data analysis and reporting
  • Familiarity with Analysis tools to derive actionable insights
  • Should be Technically sound to understand the CRM implementation process.
  • Knowledge of HTML & CSS
  • Awareness of the latest trends and best practices in CRM Marketing
  • CleverTap, MoEngage, Mailchimp
Experience Required :

1 to 3 Year

Vacancy :

2 - 4 Hires

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