Seo Manager Job in Tickled Media

SEO Manager / Sr. Executive

Mumbai

This is a unique opportunity for a driven and insightful professional, to join the leading growth-stage startup in the most meaningful segment of the economy (parents) in two of the fastest growing regions in the world (South East Asia and Africa). What we are trying to do is truly disruptive and life changing and the work that you will do would immediately impact the lives of mothers around Asia. This is a role where a career is made, if you are up to the challenge, and keen to work with world-class teams.

About theAsianparent

theAsianparent s brand speaks to every stage of an Asian woman s journey from the time she graduates from university and starts building her career to when she s starting her own family and looking into potential schools for her kids. And we do this all in her local language.

Founded by our Group CEO Roshni Mahtani, theAsianparent started in Singapore in Sept 2009 as a digital platform creating content for parents. We reach over 30 million users per month on our website as well as app, and are available in 11 languages in 13 countries. We are loved by parents - we created the world s best parenting app with over 100k ratings at a 4.9 * Rating

About the role

This role will be based in our IndiaOffice and report to the Head of Content and the Country Manager of Singapore.

The primary role will be to manage and optimise all SEO activities including

Boosting SEO strategy

• Build keyword strategy and SEO link building in order to increase rankings on all major global search networks. Help the team clean the existing content.
• Collect and analyse data, execute tests, and identify trends and insights to achieve maximum impact organically.
• Track latest SEO trends and keep the team updated.
• Develop and implement link-building strategy.
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with the tech team and content team to build SEO focused landing pages.
• Work with editorial and marketing teams to drive SEO in content creation.
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Performance report & analysis

• Track, report, and analyze competitor websites and their analytics to improve our SEO ranking on leading global search engines.
• Manage PPC campaigns to improve RoI, as and when needed.
• Managing SEM on all major global search engines in order to maximise RoI.
• Optimize the copy and landing pages for search engine marketing.
• Perform ongoing keyword discovery, expansion, and optimization.
• Research and implement latest search engine optimization recommendations.

What are we looking for

• Possess a BA/MA in digital marketing or equivalent. In-depth knowledge in web analytics and performance marketing is an added bonus.
• Minimum 4-5 years of hands-on SEO management and optimising experience
• Meticulous, organised, and good attention to details
• Good interpersonal skills
• Good communication skills as this role will require you to work closely with cross-functional teams and business leaders
• Analytical and project management ability
• Ability to thrive in a fast-paced environment

What can you expect

A fast paced environment to learn and grow in your career with a market leader with ambitious growth plans. Opportunities to learn about and work in different areas of this field and become a well rounded professional. Dynamic and supportive work culture. A passionate team of people working tirelessly to help women across South East Asia and beyond

Please send your CV together with the following information:

• Notice Period
• Last Drawn Salary
• Expected Salary
• Nationality / Visa Requirement

*Please do not include in your IC number in your resume.