Company: The Better India
Every company promises to change the world. Join one that actually does it.
How do we do it?
The first step to changing the world is changing hearts and minds. The stories of people who are leading by example are moving millions to action. The Better India (www.thebetterindia.com) was started to give a voice to millions of change-makers and innovators of the country, using the power of storytelling to inspire change. With over 90 million combined readership and participants, it is Asia s largest solution-focused platform.
Besides being an impact-based platform, we are also focused on how we do it. Technology plays an integral role in helping us achieve our aim. The Better India is on a mission to reach out to millions of positive change makers through our apps and products.
Responsibilities
Collaborate with the brand team and understand the briefs given through research and discussion about the client s objectives to produce designs for various brand campaigns. Create fresh, vibrant, engaging and impactful tones of design for various brands. Ensure uniformity of brand messaging throughout the creatives, conduct research on new ideas which could be implemented in the designs. Participate in the development of creative concepts and strategies for various branded posts. Assist the brand team in the same through building decks and presentation materials whenever necessary. Understand the sensitivity and impact for the designs required and produce designs in accordance with the same. Incorporate the suggestions pitched in to strengthen or critique the design through a creative lens, if necessary. Ability to adapt the aesthetic and creative style required in designs throughout various branded projects following the respective brand s visual guidelines. Design at least 2 award-winning social-first design-led campaigns for partner brands. Timely creation of design-driven marketing campaigns, ensuring the output of impactful, powerful and clear imagery throughout which would also enable future opportunities for partnering with new brands to promote new impact campaigns. Maintaining quality control of all visual content delivered by the brand team. Requirement
Minimum 1 3 years of experience in visual design, advertising or any allied field. A degree in Visual Arts, Design or any other creative field. Excellent eye and penchant for design Boundless creativity and endless curiosity
