Social Media Executive Job in Technocrats Horizons

Social Media Executive

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Job Summary

Responsibilities:

  • Analyse user engagement (e.g. click-through and bounce rates).
  • Report on web traffic from all social media.
  • Build and support SEO strategies, including optimizing keywords in content marketing projects.
  • Identify habits of our online customers and suggest ways to reach a broader audience.
  • Maintain a cohesive strategy across all platforms to increase our brand awareness.
  • Coordinate with theSocial Media Managerand the Marketing department to design advertising campaigns.
  • Ensure timely responses to customers and followers queries and comments.
  • Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts).
  • Research how emerging social networks and features can benefit our company.
  • Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions.
  • Update oursocial media company policy, when necessary.

Must Have Skills:

  • Work experience as aSocial Media Analyst,Social Media Coordinatoror similar role.
  • Hands-on experience with social media platforms and digital marketing campaigns.
  • Understanding of SEO, keyword research and Google Analytics.
  • Ability to identify target audience preferences and trends.
  • Excellent communication skill.

Good To Have Skills:

  • Additional qualifications in digital technologies or social media management is a plus.
  • Experience with social media management tools, like Buffer and Hootsuite.
  • Familiarity with online content (experience with WordPress and content management systems is preferred).

Education Qualification Required:

Graduation: B.Tech/B.E. in Computers, BCA, B.Sc-IT

PG: MCA, MS/M.Sc (Computer Science)

Or Any Specialized Degree/Diploma in Digital Marketing

Experience Required :

Fresher

Vacancy :

2 - 4 Hires