BriefCase
BriefCase

Sr. Digital Marketing Executive Job in Sigmoid

Sr. Digital Marketing Executive

Sigmoid 4+ weeks ago
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Job Summary

Responsibilities:

  • Manage the website built on WordPress to enhance user experience and improve the website performance. Review and analyze the website traffic to gain meaningful insights.
  • Work with the content marketing team to grow organic/direct traffic to the website.
  • Grow new leads by converting website traffic through calls-to-action, landing pages, and lead generation content (including offers).
  • Plan and execute lead nurturing programs leveraging automated email marketing campaigns, paid search, and retargeting.
  • Implement SEO strategies and tactics to align with business objectives.
  • Work with agencies and specialized teams to plan and execute digital marketing activities.

Requirements

  • Deep understanding of website backend, SEO, and technology ecosystem in the digital space.
  • 4-7 years of work experience as a marketer in an IT services firm or a digital marketing agency.
  • Hands-on experience of working on WordPress, Google Analytics, and SEO tools.
  • Exposure to marketing automation platforms like Zoho/Pardot, CRM, and web plug-ins.
  • Strong communication skills and ability to learn quickly.
  • High energy self-starter with a can-do attitude and ability to work in a fast-growth environment.
  • MCA/BCA, MSc./BSc. (Computer Science), B.E/B.Tech will be an advantage.
Experience Required :

4 to 7 Years

Vacancy :

2 - 4 Hires

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