Marketing Manager Job in Sigma Data Systems.
Marketing Manager
Sigma Data Systems.
4+ weeks ago
- Ahmedabad, Gujarat
- Not Disclosed
- Full-time
Job Summary
- Collect raw content from sales and business stakeholders and develop marketing-ready copy
- Write/edit white papers, case studies, press releases, corporate communications, website copy and other marketing collateral
- Work with senior executives for developing thought leadership content. Collect thoughts and lead authoring effort
- Final stage proofing and quality control for all marketing communications
- Work closely with the design team to brainstorm ideas and creative concepts
- Understand the goal, target audience, and message of a campaign and create persuasive copy for offline (trade shows, events) and digital (emails, banners, landing pages, social media) to generate desired action from the target audience
- Continuously monitor and measure the effectiveness of the copy and improvise CTAs, Subject Lines to improve the conversion rates (CTRs, registrations)
- Keep track of latest trends in B2B content marketing, creative copywriting, competitors and industry trends
- Serve as theEnglish-language experton complex and challenging financial research/consulting assignments focused across the globe, particularly in theNetherlands.
- Review and add valueto reports written at the organization through rephrasing, rewriting and ensuring compliance with KPMG s writing style guide.
- Make constructive suggestions forimproving analysts writing styles and grammatical consistency.
- Sanity check of numbers in the reports (tables footings and reconciliations between tables and numbers mentioned in the text)
- Be responsible for ensuring thehighest quality and timely deliveryfor all projects assigned.
- Understand the nature of requests and execute language quality assurance across a range of deliverables company reports (FDD/VDD/proposal), industry/segment reports, projections, hypothesis analysis, white papers, business development support, etc.
- Independently and efficiently handlemultiple projects.
- Liaise with analystsand SMEs on editorial value addition, in sync with intended messages to be conveyed in deliverables.
- Understand the financial and technical terms and should be able to make changes in sync with the current standards being followed in IT industry.
- Responsible for content editing for all the syndicated reports
- Apply in-depth knowledge of professional standards for writing and marketing.
- Managing the overall quality of the reports such as storytelling, grammar, consistency, flow of the report etc.
- Ability to perform secondary research to validate information if needed
- Ability to develop good understanding of target audience.
- Maintain and develop ISG standards of writing
- Collaborate with the analysts to set right the content, wherever needed
- Basic knowledge on financials to ensure the quality of the report
- To read and develop expertise specific to the designated area of
Experience Required :
Minimum 2 Years
Vacancy :
2 - 4 Hires
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