Digital Content Strategist Job in Scketch
Digital Content Strategist
Scketch
4+ weeks ago
- Bengaluru, Bangalore Urban, Karnataka
- Not Disclosed
- Full-time
Job Summary
- Create, develop and manage content (web pages, blog posts, marketing collaterals, social media posts, etc).
- Write insightful and compelling stories that attract and engage target audience.
- Work across departments to communicate content needs and ensure assets are being gathered in a timely manner to meet deadlines.
- Check all content for consistency, accuracy, and overall quality assurance.
- Ensure content reflects the organization in terms of tone, style and grammar.
- Create, prioritize, and manage digital assets for web content.
- Work with design team to create visual content (graphics or simple videos to be included with social media posts).
- Strong knowledge of today's website standards.
- Replicate established tones/slang, industry related jargon, as well as develop specific communication tones for Scketch's audience.
- The want to learn and implement new technologies.
- Search Engine Optimization (SEO) strategy and implementation.
- Research, identify and establish partnerships with authoritative websites for link-building.
- Update and maintain Scketch s presence on social networking sites (i.e., respond to fan questions, finding fans and followers, creating buzz, leading discussions, etc).
- Stay up-to-date with the latest industry trends, content performance metrics and customer challenges in order to build a more effective editorial calendar.
- Monitoring various online resources (i.e., social sites, blogs, media websites, etc.) to identify opportunities for audience engagement and marketing ideas.
Experience Required :
2 to 7 Years
Vacancy :
2 - 4 Hires
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