Ppl Manager Job in Replicon
Ppl Manager
Replicon
4+ weeks ago
- Bengaluru, Bangalore Urban, Karnataka
- Not Disclosed
- Full-time
Job Summary
Position OverviewReplicon, the Time Intelligence company, has a comprehensive suite of products, powered by the Time Intelligence Platform, to manage enterprise time, projects, people, costs, gross pay & profits. We support more than 1.5 million people across thousands of customers spanning 180+ countries around the globe.Replicon is seeking an entrepreneurial, self-motivated and energetic PPL (Pay Per Lead) Manager who will be responsible for managing a team of Marketing Specialists. With your team, you will be working on different PPL sites that Replicon is on; monitor, analyze and change the strategies, content and working around these listings. This role will require your expertise on pay per lead marketing to own a product link and drive through Small, Mid and Large markets.You should either be working or be flexible to work during the North American Shifts.We have:
- A stable and profitable Software Product Development company with a market leading enterprise solution and an established global customer base.
- Recently been named as one of the Top 5 Vendors in Workforce Management by Constellation ShortList.
- Opportunity to be part of a global company and contribute towards building an exciting business.
- In-house corporate project with internal stakeholders, in the marketing department of Replicon, planning and optimising the effectiveness of online advertising campaigns.
- Exposure to multiple campaigns giving you lots of variety and challenging work.
- A lot of creative work of analysing trends and results, while simultaneously thinking creatively about improvements and strategies to optimise a PPL campaign.
- 8+ years of total experience, minimum 2 / 3 years experience as Digital Marketing Manager overseeing PPL / CPL activities.
- Professional experience in analysis of data and reporting.
- Extensive knowledge of paid search methodologies and techniques for managing search campaigns.
- Experience in generating Leads and Businesses through Digital Campaigning.
- Experience in formulating and implementing Digital Campaigns.
- General understanding of SEM and advanced digital marketing skills.
- Self-starter with a positive outlook.
- Analytical and inquisitive, with excellent attention to detail.
- Passionate about biddable media with a general thirst for digital knowledge and a significant interest in new platforms and channels.
- Monitor and optimize existing PPL sites where Replicon is added and find methods of Lead Generation and growth.
- Responsible for supporting the team in analyzing, reporting and managing the different PPL Sites that Replicon is in and plan for future PPL / Review Sites.
- Keep in doing a competitive study on new PPL Sites and find new PPL sites and analyze if Replicon should be listed.
- Monitor and contact review site Administrators for content optimization.
- Coordinate with different teams to analyze the growth and changes around these sites.
- Contribute new ideas or plan of action towards marketing activities like webinars, campaigns, marketplaces and websites.
- Continually identify improvements in the process, bring up efficiency recommendations based on data and analysis.
- Execute PPL strategy based on agreed upon parameters leveraging a team of Marketing Specialists using data and process in specific regions.
- Participate and contribute to the growth of PPL channel strategy.
- Tracking daily, weekly & monthly KPI's to identify opportunities for improvement in performance & regularly reporting to management.
- Audit and validate the work of specialists and analysts.
- Build an effective team and continually recruit to keep staffing level stable optimum.
- Oversee the team PPL Specialists & Data Dashboarding Analysts - Mentor, manage and train the team members.
Experience Required :
Fresher
Vacancy :
2 - 4 Hires
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