Content Strategist Job in Relx Group Plc

Content Strategy

• Develop education as well Clinical solutions products and programs including print, electronic and multimedia products that are aligned with overall Elsevier India strategy and serves the unmet needs of market.
• Develop local, reusable and exportable content that is an integral part of our end-users work and study lives.
• Drive growth in the local HS publishing revenues via expansion of the local publishing program in the designated area and increased focus on e-learning.
• Continuously look for opportunities to expand and optimize the education and clinical solutions portfolio in line with evolving market needs
• Provide updates to content strategy as required

List Management

• Publish new editions with regular revision cycles.
• Achieve annual objectives in respect to number of titles signed and frontlist targets.
• Develop new project ideas and revision cycles for existing projects, under the guidance of the Senior Content Strategists and Director Content and Product Strategy.
• Undertake market research to ascertain market acceptability of projects prior to preparation and presentation of a publishing proposal.
• Ensure all proposal criteria are addressed and the presented projects are commercially viable through appropriate research and preparation.
• Present publishing proposals to all stakeholders for necessary discussion and approval.
• Undertake contractual negotiations with author prospects and issue final contracts after appropriate approvals from senior management.
• Report to Publishing Committee/ other stakeholders regarding manuscript progress and changes to schedules.
• Liaise with Content Strategists in other Elsevier offices regarding adaptations to ensure open channels of communication are maintained.
• Ensure that the terms of adaptation agreements are fulfilled.
• Ensure that proposed publishing/ adaptation specifications meet market needs and publishing requirements.
• Work with Project Managers to ensure effective handover of manuscripts to Chennai.

Customer and Market Knowledge

• Build a high level of market knowledge.
• Develop strong product knowledge including that of competitors.
• Continually monitor market and competitor trends and activities.
• Establish a network of contacts, identify potential authors from current and emerging opinion leaders, educators and clinicians

Financial Responsibility

• Manage the yearly commissioning and publishing targets and ensure these areas are well aligned with the growth plans for the organization
• Work closely with the other Content Strategists where applicable to ensure team targets are addressed
  

Internal teamwork and collaboration

• Present new product information at sales conferences.
• Contribute to formation of marketing plans.
• Undertake regular field calling with Territory Managers and independently
• Work closely with sales colleagues to train the sales colleagues on selling propositions of upcoming titles.

Department and Divisional initiatives

• Embrace new workflow practices
• Participate in divisional initiatives as needed

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