Social Media Analyst Job in Ondot Systems, Inc.

Social Media Analyst

Department: Marketing

Location: Kharadi, Pune, India

Shift Time: UK Shift - 11 AM to 8 PM or 12 PM to 9 PM

Minimum Years Of Experience: 2 Years

Educational Qualifications: Graduation / MBA Preferred

Job Description:

This position will be responsible for Social Media Marketing, content creation contributing significantly towards creating and sustaining social media strategy and online relationship management(ORM); Supporting B2C as well as B2B businesses of the Group
The position will report into Digital Brand Manager
Create and maintain company social media pages, accounts, and profiles Copywriting knowledge to develop, create & conceptualise, innovative, and engaging social media posts across multiple social media platforms like Facebook, Instagram, LinkedIn, Twitter, Snapchat, Quora, etc.
Build & execute social media strategy through research & audience identification along with the brand manager
Responsible for online relationship management (ORM); Driving social media engagement rates for consideration funnel; closely measuring performance for each campaign
Knowledge of #tags, Instagram stories, Facebook live and digital media trends
Knowledge of Hootsuite/ Unmetrics / Kissmetrics / Sproutsocial / BuzzSumo i.e. relevant social media analytics and social media posting platforms
Working knowledge of social media advertising & analytics
Create & maintain campaign performance reporting reflecting and adopting changes as per campaign & social media marketing strategy and best practices Collaboration with design & other internal teams as required for brand management and creative purposes
Knowledge of analytics tool like Facebook insights, Google analytics Understand the customer sentiment & reaction to company's products & service Continually work on improving/increasing company s brand visibility, followers & likes on social media page Desired

Candidate Profile:

Past experience in working for QSR (quick service restaurant), Automotive/consumer segments; B2B experience of social media marketing an added advantage
MBA in Marketing (preferred)/ a degree course in marketing
2+ years of experience of building online presence on Facebook, Linkedin, Twitter, Insta, Youtube i.e social media marketing platforms
Extensive Knowledge of Social Media Platforms
Ability to work independently on projects and also collaborate as a team member
Copywriting, Content Creation, Public Relations and Brand Marketing Experience
Proofreading and Editing Skills
Experience of working in an agency (preferred)
Interpersonal, team working skills
Strong Verbal and Written Communication Skills, Customer Service Skills