Content & Copywriter Job in Olio Solutions Llp
Content & Copywriter
- Pune, Pune Division, Maharashtra
- Not Disclosed
- Full-time
- Permanent
Primary purpose
Act as a source of content marketing subject matter expertise for internal teams and clients
Core Skills
Working closely alongside the Strategy and Creative team to develop and implement effective marketing campaigns for a diverse clientele.
The ability to work to establish a content strategy and write compelling copies, that is in sync with the brand s philosophy.
Key Responsibilities & Deliverables
Demonstrate a clear understanding of campaign objectives and devise creative communication strategies to achieve them
Responsible for generating the words, slogans and audio scripts that accompany advertising visuals
Discussing the client s core message and target audience
Brainstorming visual and copy ideas with other members of the creative team
Interpreting account briefs
Researching clients, their competitors and the target audience
Driving innovation and creativity for the brands on board
Conducting adequate research and gathering relevant material for interactive content development
Come up with engaging content ideas for various social media consumption
Make push notifications for APP punchier, come up with interesting catchphrases
Copywriting for App & Web Screens (wherever there s a user interface) succinct yet impactful
Draft print ads, brochures, flyers, newsletters, daily tips, contest posts and other creatives such that they are punchy and more palatable by the target demographic!
Blog topic research and writing
Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads and conversions
Remain accountable for checking all the content being advertised is truthful and complies with codes of advertising practice.
Skills / Requirements
2-5 Years of Digital/ Mainline Advertising Experience
Proficient with English and Hindi communication (written and spoken)
Impeccable spelling and grammar
Excellent with pitch presentation skills
Socio-politically informed and up to date with pop culture
2 to 5 Years
2 - 4 Hires
