BriefCase
BriefCase

Manager - Product (synox) Job in Lupin Limited

Manager - Product (synox)

Lupin Limited 4+ weeks ago
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Job Summary The Brand Manager is responsible for developing and implementing marketing strategies to achieve sales targets and improve brand performance for assigned products within the India Business division at Lupin. This role involves conducting market research, analyzing competitor activities, developing marketing plans, and collaborating with cross-functional teams to ensure successful brand execution. Key Responsibilities Brand Performance Achieve top-line, market share (MS), and bottom-line targets for assigned brands. Monitor return on investment (ROI) for brand strategies and track competitor activities. Market Research and Strategy Conduct feasibility analysis and market research to identify new opportunities and understand customer behavior. Develop and implement effective marketing strategies aligned with business objectives. Communicate marketing strategies effectively to internal customers and ensure successful implementation and execution. Cross-Functional Collaboration Coordinate with other functional areas within the organization, including medical, production planning, packaging, promo team, training, finance, and supply chain. Ensure the timely delivery of high-quality marketing materials and support to the sales force. Manage promo budgets within allocated targets. Fieldwork and Market Insights Undertake fieldwork to gather market insights and understand customer needs. Conduct cycle meetings and other meetings with stakeholders. Required Qualifications Science or Pharmacy graduate with an MBA in Marketing. 3-4 years of experience in brand management. Skills and Competencies Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to develop and implement effective marketing strategies. Understanding of market research and data analysis. Ability to collaborate with cross-functional teams. Strong organizational skills and attention to detail. Job Location Mumbai, India
Qualification :
Science/Pharma Graduate & MBA Marketing
Experience Required :

3 to 4 Years

Vacancy :

2 - 4 Hires

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