BriefCase
BriefCase

Content Marketer Job in Liventus

Content Marketer

Liventus 4+ weeks ago
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Job Summary Title Content Marketer Location India, Work From Home

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Share | View PDF Job Description Beacon Funding is looking for Content Marketer who is strong writer that can write for email, blog, social, and website mediums. Are you a strategic thinker who knows how to write targeted content based on the marketing channel and audience? Help us increase our marketing activity by executing on a social + blog content calendar, running ads across social and PPC, managing our SEO strategy, and email marketing. The Digital Marketing Coordinator also has a unique opportunity to write and produce vertical video content. We have talented team of designers and animators ready to step in to support you.Job Responsibilities
  • Work with the Creative Director to strategize how to create and distribute content across multiple channels
  • Utilize research and reporting to create marketing target campaigns
  • Create creative briefs detailing goals, messaging, and brand positioning
  • Manage, maintain, and act on content marketing calendar to distribute content across blog, social, and website
  • Work with Subject Matter Experts and stakeholders to develop relatable content that appeals to our customer pain points
  • Write, proofread, and edit content across different mediums
  • Work directly with design team to coordinate production of sales and trade show collateral requests including one-pagers, sell sheets, presentations, emails, etc.
  • Utilize marketing automation tool to create both lead gen and nurturing email campaigns; blast and trigger-based
  • Develop, implement, and track marketing programs such as email, social media, digital campaigns, webinars and events
  • Manage and create paid search campaigns like Google Retargeting
  • Connect lead generation and nurture efforts across media mix to deliver a more personalized, impactful, experience
  • Strategically integrate tracking and reporting on website to see buyer intent
  • Assist in the growth and maintenance of our marketing database
  • Measure and track performance of promotions, ROI, and overall campaign effectiveness
Job Requirements
  • Work with external video agencies and in-house design team to produce engaging video content
  • Grow both our content library of testimonial videos and explainer videos
  • Write scripts and treatments for videos that are educational but also drive them through our sales funnel
  • Optimize existing video link backs, SEO, cards, playlists, etc.
Benefits
  • Generous compensation
  • Group Mediclaim Policy
  • Personal Accident Policy
  • Parental Insurance
  • Retirement Benefits (Provident Fund)
  • Gratuity
Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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