Digital Marketing Specialist Job in Latlon Technologies
Digital Marketing Specialist
Latlon Technologies
4+ weeks ago
- Coimbatore, Tamil Nadu
- Not Disclosed
- Full-time
- Permanent
Job Summary
Job Responsibilities :
Qualification : Any degree
- Research products, services, and current strategies to identify new opportunities.
- Design digital marketing strategies and KPI to obtain business goals.
- Perform market analysis to understand customer behavior and design buyer persona.
- Analyze web traffic metrics and suggest solutions to boost web presence.
- Create and monitor SEO/SEM, Facebook, Instagram, Display, and Email marketing campaigns to achieve goals.
- Plan and implement performance tracking methods to monitor and measure campaign performance.
- Design conversion metrics set up on Google Tag Manager, Facebook Pixel, Google Analytics, Hotjar, and other tools.
- Build strong client relationships through periodic performance reporting and status meetings with clients.
- Optimize campaigns and advertising budgets across different digital channels to meet business goals.
- Proven work experience [minimum 4 years] as a Digital marketing strategist or similar role.
- Demonstrable experience with SEO/SEM, Facebook, Display, and CRM software
- Experience implementing and optimizing Google Ads, Facebook, Instagram, and Native ads campaigns
- Solid knowledge of performance analytics tools like Google Analytics, Hotjar, etc.
- Hands-on experience with online marketing tools and practices
- Excellent verbal and written communication skills
- Strong analytical and project management skills
- Experience in client communication and ability to handle status meetings.
Qualification : Any degree
Experience Required :
Minimum 3 Years
Vacancy :
2 - 4 Hires
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