Sr. Ppc Specialist Job in Is Global Web
Sr. Ppc Specialist
Is Global Web
4+ weeks ago
- Noida, Gautam Buddha Nagar, Uttar Pradesh
- Not Disclosed
- Full-time
- Permanent
Job Summary
Sr. PPC Specialist
Job Description:
- Perform daily account management and of pay per click accounts on Google AdWords and other search platforms for a variety of clients.
- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
- Manage and maintain updates for large keyword lists.
- Provide creative copy suggestions and graphical ad templates.
- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results.
- Work closely with the other team members to meet client goals.
Professional Competencies
- Passion for Search and internet marketing.
- Outstanding ability to think creatively, and identify and resolve problems.
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
- Ability to clearly and effectively articulate thoughts and points.
- Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieve client goals.
- High levels of integrity, autonomy, and self-motivation.
- Excellent analytical, organizational, project management, and time management skills.
Professional Skills / Qualifications
- 4-5 years experience in an agency or similar setup
- Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
- Proficiency in MS Excel, PowerPoint, and Word.
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
- Experience working with popular PPC ad platforms (AdWords).
- AdWords / Analytics certification will be a plus.
- MBA so similar degree preferred.
Experience Required :
4 to 5 Years
Vacancy :
2 - 4 Hires
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