Ppc Manager Job in Inmantech Dgi
Ppc Manager
- Hyderabad, Telangana
- Not Disclosed
- Full-time
- Permanent
Responsibilities
Participate in forming effective paid search strategies
Launch and optimize various PPC campaigns
Oversee accounts on search platforms (e.g. Google AdWords, Bing)
Be involved in keyword selection and audience targeting
Monitor budget and adjust bids to gain better ROI
Track KPIs to assess performance and pinpoint issues
Produce reports for management (e.g. dashboards)
Write attractive and concise copy for adverts
Maintain partnerships with PPC ad platforms and vendors
Find ways to reduce the risk of click fraud
Keep abreast of PPC and SEM trends
Leading the team to come up with new strategies that are aligned with the client s business goals & objective
Educate the team on the use of social media and promote its use with testing in accounts
Manage junior staff such as a social media executive or assistant
Design and implement social media strategy to align with business goals Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures, and blog layout)
Suggest and implement new features to develop brand awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools, and applications
Requirements
You need to have a minimum of 2 years of experience
Proven experience as a PPC Manager / Social media manager / Social Media Marketing Specialist
Experience in data analysis, content management and reporting
Knowledge of SEO, online marketing channels, keyword research, Google Analytics, Facebook, and digital marketing concepts
Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo, web design) is preferred
Working knowledge of analytics tools (Google Analytics, Tableau, Web Trends, etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication & copywriting skills
Minimum 2 Years
2 - 4 Hires
