Search Engine Marketing : Account Manager Job in Imz Media Solutions Pvt. Ltd.

Search Engine Marketing : Account Manager

Job Summary

• Role: Search Engine Marketing (SEM, Google Adwords, Pay-per-Click): Account Manager
• No. of openings: 2
• Location: Mumbai
• Education: (UG - Any Graduate - Any Specialization) AND (PG- Any PG Course - Any Specialization) AND (Doctorate- Doctorate Not Required)
• Experience: : 2-3 years
• Industry Type: Internet Advertising
• Functional Area: Adwords Management & Client Servicing
• Industry: Media / Entertainment / Internet

Job Description

Google Adwords & Analytics Technical Expertise-

• Thorough understanding of SEM - Google Adwords, SEO, Google Analytics and expert in managing paid search campaigns
• Excellent control on the following tasks- Keyword Bidding, Ad copy writing, re-marketing, content ads, Match type strategies, Landing page testing, most recent Adwords features
• Excellent understanding of Google Analytics and deriving to action items from data points

Client Servicing-

• Serve as a day-to-day point of client contact
• Research and prepare client presentations, reports and conduct in-person client meetings
• Research on industry & competitor trends to apply best practices to client portfolio
• Understanding client goals/objectives and their entire digital marketing needs including Search Engine Marketing (SEM), Social Media, Display Advertising
• Work jointly with internal team to drive campaign strategy & development
• Identify growth opportunities from the client portfolio and drive revenue
• Research & keep current on emerging online trends and best practices within digital marketing industry

Desired Candidate Profile

• Expert knowledge in Search Engine Marketing - Paid Search
• Good understanding of display advertising & Social Media Marketing (SMM)
• Excellent understanding of Google Analytics
• Minimum of 2 years experience implementing and supporting search engine marketing (SEM) activities
• Google Adwords & Analytics Certified - PREFERRED
• Great communication, presentation skills and client servicing skills
• Experience in dealing with digital media publishers
• Excellent time management and organizational skills
• Pro active and a self starter
• Strategic thinker with hand on experience
• Should have digital marketing background/experience

Salary: As Per Industry Standard

Joining: Immediately