Product Mktg Mgr - Seo & Cro Job in Fpl Technologies

What You'll Be Doing Expand FPL s organic footprint into previously untapped search space for both high volume core business terms and broad match, long tail keywords Manage publication of search optimized content, identify new content opportunities, and measure page performance Identify upcoming trends and coordinate a strategy for how to best position FPL products for the changing organic landscape Produce quantitative reporting and qualitative explanations on bi-weekly performance Work closely with the data team to monitor traffic and performance and identify actionable insights to grow our organic presence and improve user experience and conversion Oversee internal content competition and prevent any potential keyword cannibalisation Implement both internal and external linking tactics to grow page authority Desired Experience Minimum of 2+ years of experience in search engine optimization for growth marketing within fintech or consumer tech brands Good To Have Deep understanding of content management platform and tools such as Google Search console, SEMRush, Moz Experience with conversion rate optimisation, including running A/B tests Experience with performance analysis, especially within Google Analytics A team player who has a proven track record of successfully building and handling organic growth that has created meaningful impact for both the brands Strong attention to detail and excellent written and verbal communication skills You can work autonomously and take ownership. We thrive with space and responsibility to solve problems You approach work in a logical way. We are not afraid to make mistakes but we use data and logic to back up decisions and improve understanding You share our mission to solve people s relationship with their credit as the product with first principles and customer-first policy The benefits: Competitive salary All the latest tech you need Free breakfast, lunch, and snacks Health insurance for you and family Roll with a free OneCard metal credit card