BriefCase
BriefCase

Marketing & Sales Ops Analyst Job in Exotel Techcom Pvt. Ltd

Marketing & Sales Ops Analyst

Exotel Techcom Pvt. Ltd 4+ weeks ago
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Job Summary


  • Monitor and maintain data quality within the CRM.
  • Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads.
  • Undertake A/B and Multivariate tests, communicate results and provide recommendations.
  • Conversion Rate Optimization: Continuously manage key conversion points and improve website experiences and conversions.
  • Develop and improve methods for measuring the impact of Marketing campaigns.
  • Conduct post-program analysis of all marketing programs/ campaigns.
  • Audit and evaluate existing marketing technology stack with respect to lead processing, measurement instrumentation, automation capabilities, and overall value to the business.

What we are looking for?

  • Has 2-4 years experience working with a SaaS company in marketing ops, growth marketingperformance marketing for B2B audience.
  • Strong analytical skills and experience with reporting and data analysis.
  • Tool agnostic and have extensive experience managing a CRM highly desired.
  • Knowledgeable in best practices across various marketing channels: website, email, digital advertising, social media, SEO.
  • Has a flair for communication messaging and is willing to constantly experiment.
  • Proficient in Google Data Studio or similar data visualization tools and spreadsheets (Excel).
  • A go-getter with can-do mentality.

But the most important quality of this person will be the ability to stay curious and enjoy learning about new technologies and their application and impact on business.
Experience Required :

2 to 4 Years

Vacancy :

2 - 4 Hires

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